At Bloomy, every formula begins with a simple idea:
Taking the best of nature , extracting it respectfully, and transforming it into clean, effective and deeply sensorial skincare.
No trendy assets, no marketing hype.
Just living ingredients , used for generations in Southeast Asia — and selected for what they really do for the skin: radiance, softness, protection.
The Bloomy Hero Ingredients
A small citrus fruit emblematic of Vietnam.
Naturally concentrated in:
• Vitamin C
• Antioxidants
• Energizing flavonoids
→ Why is this important for the skin?
Vitamin C is a well-documented antioxidant that helps protect against free radicals and supports collagen synthesis, contributing to a brighter complexion and firmer skin. Flavonoids and antioxidants strengthen the skin's defenses against daily aggressors (UV rays, pollution), helping to maintain an even skin tone and reduce visible signs of fatigue. Together, these compounds promote a more radiant and revitalized appearance.
An iconic ingredient of Southeast Asia, rice has been recognized for centuries for its soothing and restorative properties.
Naturally rich in:
• Minerals
• Amino acids
• Gentle antioxidants
→ Why is this important for the skin?
Minerals (such as magnesium and potassium, naturally present in water and rice extract) contribute to maintaining skin hydration and balance. Amino acids, essential building blocks of skin structure, help support the hydrolipidic barrier, improving skin softness and comfort. The gentle antioxidants in rice help soothe irritation and protect the skin from oxidative stress, making it an ideal ally for sensitive skin prone to redness or dehydration.
An iconic tropical fruit, the coconut provides deep, natural nutrition, ideal for softening the skin and enhancing its comfort.
Naturally rich in:
• Nourishing lipids
• Essential fatty acids
• Protective vitamins
→ Why is this important for the skin?
Lipids and fatty acids (particularly lauric, myristic, and caprylic acids) are known for their role in strengthening the skin barrier, helping the skin retain moisture and remain supple. They are especially useful for reducing feelings of dryness and tightness. Protective vitamins (such as vitamin E, naturally present in coconut oil) provide antioxidant action, supporting protection against environmental aggressors and helping to maintain soft, smooth, and comfortable skin.
Why these hero ingredients?
Because Bloomy believes in the power of short, precise, useful formulas — nothing more, nothing less.
This trio of active ingredients already provides the radiance, nourishment and hydration that the skin needs on a daily basis.
A balance designed for modern rhythms and realistic routines.
And we don't intend to stop there: Bloomy continues to search for new exceptional ingredients, always chosen for their effectiveness and gentleness.
Respectful sourcing
Our ingredients are sourced from local producers in Southeast Asia.
We prefer:
• responsible supply chains
• a harvest that respects seasonality
• a gentle extraction
• zero controversial ingredients
Because clean skincare starts with a clean ingredient.
Want to go further?