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  • Clean Beauty without filters • Short & sensorial formulas

  • Transparency decoded • Peel-off labels to understand everything

  • Your glow starts here: free delivery on orders over €120

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    Clean beauty from Southeast Asia

    Sensory beauty inspired by Asian rituals.
    For inspired, decoded and committed beauty.

    Days
    Hours
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    Dare to glow.

    Sensory beauty inspired by Asian rituals.
    For inspired, decoded and committed beauty.

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    Without compromise.

    Sensory beauty inspired by Asian rituals.
    For inspired, decoded and committed beauty.

eco

Hero ingredients
Southeast Asia

Kumquat, rice, coconut: natural rituals reinvented for your skin.

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Short & transparent formulas

Zero frills, 100% essentials. Peel-off labels that say it all.

genetics

Visible glow & sensorial textures

Skincare products that melt, illuminate and respect sensitive skin.

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Social & environmental commitment in Vietnam

Each purchase supports local programs for women & the environment.

Our Commitments

  • Short list of ingredients
  • Compliant with EU standards
  • Zero secondary packaging
  • 5% for Vietnam

Our Hero Ingredients

Sourced with love in Southeast Asia

Who are we?

Our vision of clean beauty

Clean Beauty. Without compromise.

Clean

Ultra-minimalist formulas: just what your skin needs.

Decoded

Peel-off label for an effortlessly understandable ingredient list.

Committed

Eco-friendly, silicone-free, sulfate-free, mineral oil-free.

They're talking about us

Articles, selections & favorites about Bloomy.

Short formulas

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Decoded

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Beauty without compromise

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Frequently Asked Questions

Are your products suitable for sensitive skin? keyboard_arrow_down
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Yes. Our formulas are short , clean, tested according to EU standards, and designed to respect reactive skin.
No hidden ingredients, no surprises.

Are your products suitable for pregnant/breastfeeding women? keyboard_arrow_down
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Our formulas are clean, but since every pregnancy is unique, we always recommend medical advice.
We prefer to be 100% safe than 99% sure.

Where are your products manufactured? keyboard_arrow_down
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In Southeast Asia, with committed local partners who share our values of ethics, quality and transparency.
Formulas inspired by Vietnam, created with heart.

Which ingredients are excluded from your formulas? keyboard_arrow_down
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Silicones, parabens, mineral oils, sulfates, microplastics, palm oil…
The shortlist is our religion: just the essentials, never the superfluous.

How do your lift-the-flap labels work? keyboard_arrow_down
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That's our signature: you'll peel off a small label to discover a translated INCI, simple and understandable.
Because understanding your routine is the beginning of the glow.

How do your returns work? keyboard_arrow_down
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You have 30 days to return an unopened product to us.
No need to justify the return, let's keep it simple.

What are your delivery times? keyboard_arrow_down
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  • Vietnam: 2 to 4 business days
  • International: 5 to 10 days

We prepare each order with care

Is Bloomy a clean or natural brand? keyboard_arrow_down
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Both. Our key ingredients come from Southeast Asia and our formulas are short, transparent and comply with EU standards.
Clean, sensory, effective — without compromise.

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